# Glow

> Glow is a 90-day guided glow-up app for women in their 40s and 50s, built by
> Wild Hearts Publishing on the world of Naomi Shiels' Momentum Series (three
> books, three albums). It is not a general wellness app and not therapy.

## What Glow is

Glow pairs a woman with Sage, an AI coach trained on the Momentum Series books
and voice. Sage runs a 90-day arc in three chapters: Reclaim (mindset,
momentum), Rebuild (body, energy, style), Radiate (confidence, being seen).
Each day gives one small "Glow Move", never a list. A private Glow Book
collects every move, wind-down and photo as proof of the 90 days.

## Who it's for

Women in their 40s and 50s who feel like they have been the support act in
their own lives, who are done waiting for "someday", and who want a coach
that remembers what they said last week rather than a generic app. Full
detail: https://glow.wildheartspublishing.com.au/for-women-over-40

## How it works

Full walkthrough: https://glow.wildheartspublishing.com.au/how-it-works

- The First Conversation: a 15-20 minute onboarding chat with Sage that
  produces a personal Glow Map (not a quiz result).
- The daily loop: a 2-minute Morning Glow-In, one Glow Move, an optional
  2-minute Evening Wind-Down.
- The 90-day structure: Days 1-30 Reclaim (from The Momentum Rule), Days
  31-60 Rebuild (from Your Body Is Not Your Soul), Days 61-90 Radiate (from
  The But I Will Era).
- The Glow Book: a private running record of moves, wind-downs and wins.
- The Mirror: an optional weekly private photo, no AI analysis, no scoring.
- Grace Days: a missed day costs nothing and resets nothing.
- The Sunday Letter: a weekly letter from Sage, in-app and by email.
- SOS: a quiet button for a hard moment; coaching, not crisis support.

## Pricing

A$14.99 per month, or A$119 per year (under A$10/month). Seven days free
before anything is charged. Cancellation is one tap inside the app, with
access kept through the end of the paid period. No phone calls required.

## Privacy stance

Glow Mirror (the weekly private photo ritual) uses private per-user storage
with no AI analysis of photos. Journal entries and conversations with Sage
are private to the user and are sent to Anthropic's API only to generate
Sage's replies, never used to train any model. Nothing is posted publicly or
shared with other users. Full policy:
https://glow.wildheartspublishing.com.au/privacy

## Is Sage a real person

No. Sage is an AI coach, not a licensed therapist or a real human. She is
built on the books, remembers a user's history across sessions, and never
judges or scores. Any medical topic is redirected to the user's GP. Any
crisis disclosure is met with warmth and Lifeline (13 11 14) and 1800RESPECT
(1800 737 732), not coaching.

## Company

Wild Hearts Publishing Pty Ltd, ABN 34 695 911 025.
Site: https://wildheartspublishing.com.au
Related: https://www.themomentumrule.com (Naomi Shiels' Momentum Series)

## Key pages

- Home: https://glow.wildheartspublishing.com.au/
- How it works: https://glow.wildheartspublishing.com.au/how-it-works
- For women over 40: https://glow.wildheartspublishing.com.au/for-women-over-40
- About: https://glow.wildheartspublishing.com.au/about
- Press kit: https://glow.wildheartspublishing.com.au/press
- Sign up: https://glow.wildheartspublishing.com.au/signup
- Privacy policy: https://glow.wildheartspublishing.com.au/privacy
- Terms of service: https://glow.wildheartspublishing.com.au/terms